Diocese of London: Lent 2017

The Diocese of London Lent Appeal 2017 is on behalf of ALMA, their diocesan partnership with Angola and Mozambique.

The challenge was to create a campaign that subtly hinted to African people and culture, whilst not succumbing to any obvious cliches. With this in mind - we created a campaign taking from authentic African textile patterns, the outcome being a bold, bright and graphic campaign that subtly nods toward African culture.

Read further and find about how to donate here.

Paul and the team at Paperjam Design worked closely with us to make sure the design footed the bill and had the right feel about it for a Lent Appeal. One of their greatest skills was pulling together the differing ideas from the 5 individuals involved in the Lent Appeal to produce a range of materials that appealed to all. No request was too much trouble – whether by phone or email – our queries were handled promptly with additional discussion to make sure Paperjam understood our exact requirements.
Carol Ward, Diocese of London